Develop an 18 month strategy and action plan for improving Parla Design's presence in the UK, Europe and GCC, along with supporting their sales activities.
Parla Design is a 3rd generation Turkish furniture design and manufacturing business that delivers affordable luxury in furniture, fixtures & equipment for international hospitality and leisure projects.
Once we gained an insight in to the brand, and their activities in Turkey, Dubai, Eurasia and the UK, we were able to analyse what was needed and develop a strategy to deliver branding, marketing, pr and sales solutions that are appropriate to the UK market and will help achieve sales targets.
Design Interiors, Contract Furniture, Hospitality & Leisure
UK, Europe, Middle-East
WHAT WE DID
Strategy, Brand Design, Marketing, PR, Digital Communications, Sales Support.